Improve Customer Loyalty
It's far more cost-effective to retain existing customers than it is to attract new ones. Here are a few tips to increase customer retention rates by improving your customer loyalty: Mail personalized thank you cards showing your appreciation for recent purchases or interest in your products and services. Create a customer loyalty program that offers special promotions and incentives for return customers, such as birthday discounts, a reward punch card, free shipping, monthly discounts, or free upgrades. Give customers a great experience with your brand. Offer a quality product and stand behind it. Encourage open communication with customers by requesting feedback and suggestions. Offer options such as e-mail, online surveys, a toll-free number, and discussion forums. Humanize your brand and create a personal connection with your customers by interacting in social media. Encourage customers to respond to your blog posts, attend trade shows, provide open houses, offer hand