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Showing posts from June, 2017

Lessons We Can Learn From Great Business Minds of Yesteryear

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Business leaders of yesteryear can teach us lessons even today. Cornelius Vanderbilt, who dominated shipping and railroads, John Pierpont "J.P." Morgan, who built a financial empire on investments and banking, Mary Kay Ash, who founded the exceptionally successful company Mary Kay Cosmetics, and John D. Rockefeller, who founded Standard Oil as was America's very first billionaire are all worthy of admiration and have lessons they can teach us. Today, though, let's look at one businessman, in particular, Henry Ford. Who Was Henry Ford And How Did He Make An Impact in The Country? Henry Ford, born in 1863, was a U.S. Industrialist who revolutionized automobile production, which allowed his company to mass produce cars, thus bringing the price down. This, in turn, allowed more regular folks to purchase cars and led to Ford Motors becoming hugely successful. In essence, Ford did more than creating a successful company; he revolutionized the entire transportation

Personalization Matters: Why Going the Extra Mile is Always Worth It

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When people talk about the decline of "mom and pop" businesses in favor of the giant, national retailers, one of the things they bring up is that it's hard to find a store that you can walk into these days where the person behind the counter actually takes the time to learn your name. You can't walk into a national brand and expect someone to go "Hey, Phil - how did that new garden hose you bought last week work out for you? I've been thinking about you, and I thought you might like this other new product, too." But the fact of the matter is that these days are not over - not by a long shot and especially not in the world of marketing. You absolutely can inject this much more intimate, fulfilling level of personalization into your marketing collateral - provided that you're willing to go the extra mile. Personalization in Marketing: By the Numbers If you ever wanted a clear cut example of why "going the extra mile" is an investm

The Importance of Appreciation For Morale

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As a hard worker, you want to be appreciated. This is simply human nature. We all want to feel our hard work is noticed and appreciated. After all, it only seems fair to be at least appreciated for giving your blood, sweat, and tears to make a profit for your employer. As an employer, you need to understand the importance appreciation has when it comes to the morale of your workplace. Appreciation is a huge aspect of a healthy, thriving workplace environment. The Data Proves The Importance of Appreciation A Chicago Tribune survey asked 30,000 employees who enjoyed their job why they loved their work. The most common reason cited by these employees was, "I feel genuinely appreciated at this company." This data shows what we have been talking about, showing appreciation matters. Making people feel like their efforts at work make a difference is important. The next step is learning how to communicate genuine appreciation without it coming across as fake. What Appreci

Veterans Use the Internet to Expand Skill Set and Boost Income

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As a war veteran, Shane Thomason knows firsthand what it feels like to experience victory in battle. After being home for nearly ten years from the Iraqi War, Thomason now spends his time giving back to the community and expanding his occupational skill set via the internet. Owning more than 250 websites, including RandomVeteran.com, Thomason enjoys working from home and has found much success in being able to sell unique t-shirts and other novelty items online. Thomason isn't the only veteran taking advantage of the internet to boost his annual income. There are veterans located all across the globe who sell items and services online as a way to supplement their earnings, and for many of them, they simply do this for the same reason Thomason does -- to pass the time and keep their minds occupied. A former civil engineer for the US Navy, Zachary Scheel, says, "Veterans are comfortable operating in high-pressure environments that are changing rapidly, where they're

The Long-Term Benefits of Making Leisure Time a Priority

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Listening to the waves as they cascade against the sand, feeling the warm breeze against your face, understanding that all is right with the world, at least for that moment, that is what vacation is for most people. Perhaps you would trade the ocean waves for the sound of an eagle soaring through resplendent mountaintops covered in evergreens or snowcaps. The idea, though, is that you are away from your everyday world. You stop clocking in. You aren't dealing with the stress that encompasses so much of your everyday existence. You are on vacation. What do you think about this vacation time? Is it well deserved for your hard labor? Is it perhaps frivolous? Do you wonder if you will ever get to realize this dream, this break from your life? Well, read on to learn why vacation is not only an excellent way to rejuvenate your body; it has also been proven to be something you shouldn't put off: You Can't Possibly Get More Done After a Break: Or Can You? In essence, ye