3 Marketing Lessons Netflix Has Taught Us
Over the past few years, Netflix has revolutionized how people think about television and movies. As people have become increasingly disenchanted with cable options and the price of TV, Netflix has risen to become a major entertainment provider. Recently, the service has even begun producing movies and shows of its own. Whether you subscribe to Netflix yourself or know someone who does, here are some valuable Netflix-inspired lessons to consider for your company. Research, research, research We know it's important to research our potential audience and customers, but Netflix has taken that research to a whole new level. Just consider the research that came with the company's production of its own original shows. Netflix researched everything from viewing habits to actor popularity to the types of shows and movies people like in order to create the perfect recipe for success. Conversely, Netflix has also shown us the importance of research with its hiccup a few years